Playbook
Pest control callbacks on BetterKnocks
How pest control door-to-door teams use BetterKnocks for dense routes, callback dates, and neighborhood coverage audits.
Pest routes are high-volume and callback-heavy. This playbook shows how a 6-rep crew keeps every not-home and callback on the lead record instead of a notebook.
Route design
- Territories split by subdivision; one rep per zone per day.
- Imported list from last year's customers and prospects.
- Route order favors blocks with the most open callbacks first.
At the door
- Not home: one tap, stage stays nurture, pin grays out until return visit.
- Interested: notes on pest type, callback Saturday morning on the lead.
- Not interested: pin red so the block is not wasted again this week.
Manager audit
Before assigning tomorrow's turf, the manager filters leads with callbacks due and exports the list. Coverage map shows streets with zero pins so the crew does not skip a cul-de-sac.
Expenses
Reps log fuel and supply expenses the same day. Finance reconciles reimbursables against knocks per rep without a second spreadsheet.

